Licor 43

Licor 43

Licor 43

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Overview

Overview

Licor 43, renowned for its unique blend of 43 natural ingredients, brings the vibrant flavors of Mediterranean citrus and spices to life. At Beyond the Agency, we proudly manage Licor 43's DTC strategy, paid media, and creative efforts, ensuring online growth for the Licor 43 portfolio.

By combining a relaunched website with a brand-new paid marketing strategy, Licor 43 has experienced significant growth in its online channels and an outstanding launch of its newest Crème Brûlée SKU. Additionally, we have built tailored landing pages that capture the essence of Licor 43, driving engagement and enhancing the customer journey. Stay tuned as we continue to elevate Licor 43's presence in the digital landscape.



The Scope:

The Scope:

DTC Strategy

Paid Media

Web Dev

Key Highlights

Key Highlights

  • Increase eComm channel by 200%, decreasing CPP by 50% in first quarter

  • Pricing / Bundling Strategy: Fine-tuning AOV adequacy towards profitable media spend

Made in Miami. © Beyond The Agency 2024. All Rights Reserved.

Made in Miami. © Beyond The Agency 2024. All Rights Reserved.